Why does period care have to be this way?
It started with a quiet, very ordinary moment — a search for comfort during a long day, a tired run to the store, and the frustration of landfill after landfill of single-use products. We wondered: could period care be gentler on bodies, kinder to the earth, and still feel modern and personal? CrimCup grew from that question.
We tested shapes, tried different silicones, and leaned into listening — to friends, to health professionals, and to the dozens of women who shared their stories. The result is a cup designed to work with your life: practical, discreet, and thoughtfully made down to the last stitch in its breathable case.